With smart phones increasing in usage, real time information is no longer a “luxury”. Nowadays probably at least 50% of smartphone users are on data plan. Internet in the palm of our hands was just a dream years ago, and now it has come in to a reality.
Here are some insight data from PEW.
- 41% of cell phone owners used their phone in the previous 30 days to coordinate a meeting or get-together.
- 35% used their phone to solve an unexpected problem they or someone else had encountered in the previous 30 days.
- 30% used their phone in the previous 30 days to decide whether to visit a business, such as a restaurant
- 27% used their phone in the previous 30 days to get information to help settle an argument they were having.
- 23% used their phone in the previous 30 days to look up a score of a sporting event.
- 20% used their phone in the previous 30 days for up-to-the-minute traffic or public transit information to find the fastest way to get somewhere.
- 19% used their phone to get help in an emergency situation
Real time information in the palm of our hands!
